Marketing Through Pinterest: Creating and Executing a Strategy


About This Class

With over 70 million users worldwide and an 80% content sharing rate, Pinterest is one of the fastest growing and most viral social networks. Do you know how to leverage this valuable marketing opportunity?

In this class, you’ll learn how to increase your brand presence and drive traffic to your site using Pinterest as a marketing platform. We’ll explore the ins-and-outs of Pinterest and review real life examples of how to boost traffic. You’ll learn how to optimize and promote images, as well as techniques to engage with Pinterest users and influencers.


  • How to optimize Pinterest profile, boards, and images
  • Techniques to engage with Pinterest users, influencers and content creators
  • Practical tips to drive traffic from Pinterest to your website
  • Create a Pinterest marketing strategy

Prereqs & Preparation

Please bring a laptop.

About the Instructor

Lisa Dawn Drogin is a Pinterest Influencer, Social Media Consultant and Specialist, and Founder/Creative Director of Story of My Dress (, @storyofmydress). Her expertise spans Pinterest and social media marketing, community engagement, content creation and visual representation.


Refund Policy
Plans change. We get it. But if you can't make it to a class/workshop, please email us at least 7 days before the scheduled event date. No refunds will be given after this time frame.

General Assembly

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in 2011 has since grown into a global learning experience with campuses in 15 cities and over 25,000 graduates worldwide.

As individuals and companies struggle to compete in an increasingly technological economy, General Assembly provides award-winning, dynamic training to close the global skills gap.

More classes from General Assembly

  • Class schedule to be determined soon - please enter your email if you wish to be contacted when the schedule is released.

Reviews of General Assembly

(3 Reviews)
Cody B.
I went to GA Seattle WDI (Web Development Immersive) course. It changed my life. Within 1 1/2 months of graduation, I was offered a great job at a company that's considered one of the top 5 to work for in the pacific NW. Starting next week I'll be a Software Engineer making more than twice what I made in my previous career, and I enjoy the work much more. I can't heap enough praise onto the General Assembly Web Development program. Like I said, it's changed my life in ways I didn't think possible.
Daren Y.
GA WDI has been a great decision, not only was I able to learn such an extensive knowledge of multiple languages and frameworks to build web apps, but also being a part of an awesome ever growing family. I would highly recommend GA WDI to anyone.
Samantha B.
I loved taking the FEWD class with General Assembly. My teachers were the head developers at Nordstrom and such cool guys! In just a 10 weeks I learned how to code HTML, CSS, and intermediate JavaScript. I wish we had spent more time with GitHub but apparently all future classes are using it for every homework assignment so that's good to hear. I would recommend GA to anyone serious about learning a difficult 21st century skill like web development or user experience or digital marketing. I got so much more out of it than I feel I would have with any online course.